The Beard Book

One day in December 2010, we were sitting at the Coffee Bean on Sunset Blvd. in West Hollywood just minding our own business and working on our laptops.  As we sipped our hot beverages in the comfort of the cozy coffee shop, we noticed that the coming of winter was bringing something besides the cool air through the door... BEARDS!  One after the next after the next, until we just looked at each other and had the revelation... We must make a Beard Book!  And thus the idea of The Beard Book was born.  We began shooting immediately, grabbing innocent bystanders at the Coffee Bean and even off the streets.

 

The Beard Book was just a little idea we had... something to do for fun and art.  It's a coffee table book, a collection of black & white photography of the MEN, their BEARDS, and their STORIES!

 

But as this project grew, we saw a bigger purpose for The Beard Book, and that was to raise money and awareness for breast and testicular cancer charities!  We cleverly coined the themes:  Beards for Boobs and Beards for Balls.

  

In addition to our social media sharing, word of mouth traveled like wildfire.  We have received emails from cancer survivors all across the country and beards from all across the land asking to be involved... even some very familiar faces.  When we came up with the idea, we knew nothing of this huge sub culture, the facial hair growing world championships, or even that there was a reality show coming out called Whisker Wars!  Some truly amazing individuals have stepped up in a big way and this project is coming together like it was always meant to be. 

 

We have over 100 men of all shapes and sizes shot for the book... from celebrities to beard growing champions and everyone in between.  We plan to publish a full book as well as participate in an art gallery show.

 

As far as the charitable organizations, we have officially signed on with

The Keep-A-Breast Foundation.  www.keep-a-breast.org  

We also have signed on with the Indiana University Simon Cancer Center - Foundation for Testicular Cancer Research, which is the leader in this field for over 3 decades.  www.cancer.iu.edu

 

The final step... publishing and marketing.

 

If you or someone you know is interested in being a part of this or has any ideas as to how we can make this book the best we can, please contact us at:  info@3cubedstudios.com
This is an independent project, born out of love.  It is for fun, for art, and of course for a great cause, so we do need all of the help that we can get.  In the meantime, enjoy some of these sample mock-ups from the forthcoming The Beard Book.